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Client project

Coastal Flow & Movement

Wellness & Mindful Movement

The project

Coastal Flow & Movement is a coastal wellness brand helping clients move with greater ease, clarity and connection. The owner had created an initial logo direction in Canva but needed it professionally refined and prepared for real-world use, along with clearer rules and reusable templates so the calm coastal feel stayed consistent. Rather than replace her direction, I refined it: improving the balance, spacing and coral icon, preparing clean vector versions, and building it out into a complete brand kit.

Deliverables

  • Logo refinement
  • Primary & secondary logos
  • Coral brandmark
  • Light & dark variations
  • Vector files
  • Colour palette & typography
  • Patterns & icons
  • Photography direction
  • Brand kit
  • Canva social templates

Delivered

  • Clean vector logo files
  • A complete, ready-to-use brand kit
  • Reusable Canva templates so she can create content herself

Why it worked

She kept the look she already connected with, but gained a far more polished and practical identity. The finished kit means she can create her own content independently while the brand stays calm, consistent and professional.

Ready to give your business the same professional finish?

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